Squawky

Digital Media

Creating Brand Love

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creating brand love

 A Brand Without Love

The chemistry of love is a mystery but the chemistry of brand love is something tangible because we exchange money for something that is going to make us feel better, look better and live longer well I think that covers some of the advertising strap-lines that point out the inadequacies in our lives that need something to fill the void.

I love the chemistry lesson in the drawing because we need the right measurements of trust , desire, communication and value in order to successfully build the winning “Brand” formula.

What is your favourite brand and why?

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