I have used Google AdWords in the past and I know it is a very effective way to drive traffic to a website. I wanted to create a Google Ad Campaign a couple of months ago but my WordPress blog was in its infancy and I was still tiptoeing my way through the WordPress program trying to learn and perfect my first “Digital Marketing” Blog with all the bells and whistles attached in order to make it as interesting as possible for the viewer. The attached video is excellent as it demonstrates the effective use of Keywords which are a very important piece in the jigsaw when deciding on a Google AdWords campaign.
Test & Measure
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